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2013 - School Project - After Effects - Photoshop - Illustrator -
We worked with SAS Visual Analytics converging gamification, interaction, and user experience design to rethink their current Visual Analytics production software.
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The project began with extensive user research which transitioned into an iterative stage. Personas, user journey maps, wireframes, moodboards, and prototypes compose most of the precedent work for this project. We focused on redesigning the report creation software imbued with gamification elements to give report creaters an incentive to do their job even better.
Our assigned gamification mechanic was gaining status, and we did so by utilizing a performance based global system translated through an interactive leaderboard. Levels, badges, and titles are earned through creating a report, completing achievements, and obtaining goals.